Not everyone is well informed about this revolution. Today, most people around the world cannot grasp the full knowledge of a technological tools to make their work easier.
Modern day careers such as Communications, Public Relations, Journalism, Advertising & Marketing are evolving at a faster rate. It is important to have meaningful understanding of future careers in the 4th revolution before we pursue or refer someone to pursue them. The use of integrated digital communications is on its peak, just like an economic graph there are peaks & lows.
The correct use of digital communications & social media tools can be of good value when a proper research & background is obtained. If no there is no indepth understanding with the relevance of these tools, they would be inadequately used for productivity.
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75% of people who often use Social Media platforms don’t know how to use it efficiently, whiles 25% have an understanding of how to use it to their advantage. The 4th Industrial Revolution involves not only robotics but a complex migration from tradition to new age media in space of time.
To thrive in the 4th industrial revolution with new investors, youth and the general public as your target audience in most part of the world, industries need to re-evaluate their ways of digital communications.